What does it mean to have a Strategy?

Defining Strategy

  • Vision - where you are going

  • Mission - what you do

  • Objectives - tasks to get there

  • Values - how you behave on the way


  • Communicating Vision

  • Evaluation and Control

  • Culture of Change

Evaluating Next Steps 

  • Competition

  • Evaluating Resources

  • Capabilities

  • Competitiveness

  • SWOT

Building Capabilities

  • Culture and Leadership

  • Keys to Good Strategy Execution

These are more than cool sounding words. They each have a specific meaning as part of an integrated plan to achieve organizational success. We will show you how to define strategy and implement change. 

©2020 by Doctor Andy Schell the Profit DoctorTM